RSR Research on Loyalty

Download RSR's Latest Research on Loyalty:
(return to Research home page)

CRM and Loyalty 2009: Increasing Relevance to Drive Customer Demand

August 2009 - Benchmark Report
Authors: Nikki Baird & Steve Rowen

Loyalty and Personalization: The Next Generation of Retail CRM
August 2008 - Benchmark Report
Authors: Nikki Baird & Paula Rosenblum

Getting Loyalty Programs Back to Loyalty
August 2007 - Benchmark Report
Author: Nikki Baird

(return to Research home page)